With 500 hours of video uploaded to YouTube every minute, your new music video needs all the help it can get. Build pre-release buzz by sharing snippets on social media and letting your friends, fans, and the media know when it’s coming out. Boost the release with targeted Google Ads to reach a bigger audience.
Create a compelling video title and description that includes the song name, artist, credits (video director, camera crew, editor, etc.), lyrics, links to your music streaming platforms, merch shop, and website. Make sure to include a ‘Call To Action’ towards the end of your video that encourages viewers to subscribe, check out your other music videos, or go over to your merch store.
How to Promote Your YouTube Music Videos for Maximum Reach
Consider getting a placement on a YouTube channel that curates music in your genre. These channels often have a large following and offer a wide variety of musical styles, so they’re an excellent source for music video promotion.
Collaborate with other musicians on YouTube and beyond to gain a wider reach. Promote Your YouTube Music Videos has a similar following is a great way to promote each other’s work, and the collaboration will add value to both of your videos. Explore other channels that have the same target audience as yours — think music playlists, music reviews, and instrument tutorials — and approach them with a proposal to collaborate. This is a free and effective way to spread the word about your music.
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